When I first saw it, I think every single hair on my body stood on end. I knew something new and different was happening. I wasn’t sure what. But I really liked it.
I’ve never seen so much and such cool promotion for the Paralympic Games. Maybe it’s a UK thing or perhaps a sign of the times. Or maybe it’s a Channel 4 thing. Whatever the reason, this video gives me serious goosebumps. –Bola Odulate
I found the video online and posted it on my personal Facebook page. None of my friends said anything. Hmmmnnn, was I wrong? I went back to Googling. This time I found an article explaining that Channel 4 was looking to get people to “reassess what they thought the Paralympics is.” Continue reading